Staff

Phone and Address

IMBA Canada Office Phones:

Local: (519) 772-6943
Toll-free: 1-855-255-4095

IMBA Canada Office Mailing Address:

IMBA Canada
PO Box 23034
Kitchener, ON N2B 3V1

Staff Directory

Lora Woolner, IMBA Canada Executive Director
lora[at]imba.com | 1-855-255-4095 ext. 101

Daniel Scott, Trail Specialist
daniel.scott[at]imba.com | 1-855-255-4095 ext. 102

Deanne Lazaruk, Trail Care Crew Coordinator
deanne.lazaruk[at]imba.com | 1-855-255-4095 ext. 103

Rachael Raven, Communications Specialist
rachael.raven[at]imba.com | 1-855-255-4095 ext. 104

James Brown, BC Regional Coordinator
james.brown[at]imba.com | 1-855-255-4095 ext. 106

David Mills, Alberta Regional Coordinator
david.mills[at]imba.com| 1-855-255-4095 ext. 107

Jason Murray, Ontario Regional Coordinator
jason.murray[at]imba.com | 1-855-255-4095 ext. 108

Eric Leonard, Quebec Regional Coordinator
eric.leonard[at]imba.com | 1-855-255-4095 ext. 109

Staff Bios

James Brown, BC Regional Coordinator

James was the first provincial rep to join the IMBA Canada staff in 2004. Although it was a volunteer position until 2008, he has participated in many advocacy initiatives to provide access opportunities and funding for mountain bicycling in British Columbia. James was also instrumental in setting up and enhancing the insurance program for IMBA Canada affiliate clubs. As a seasoned rider James enjoys hitting the trail no matter what the terrain. In his professional life he is a commercial photographer based in Victoria, BC. + Follow James' Blog

Deanne Lazaruk, Trail Care Crew Coordinator

Deanne has been involved in all aspects of mountain biking since her introduction to the sport in the late 90's. She's been involved with developing and coaching kids programs, putting on mountain bike festivals, officiating and racing. The first woman to graduate from Capilano University's Mountain Bike Operations program, Deanne has a true passion for developing trails. As Canada's first ever Trail Care Crew, Deanne and her husband Chad traveled across Canada sharing their knowledge of trail and now reside in Victoria, BC. + Follow Deanne's Blog

Eric Leonard, Quebec Regional Coordinator

When the ADSVMQ (Quebec’s trail advocacy organization) was formed, Eric quickly got involved. He later co-authored the "Guide d'Aménagement des Sentiers de Vélo de Montagne," a book based on IMBA’s Trail Solutions and Managing Mountain Biking. As an active transportation planner, Eric works to help grow cycling and walking opportunities in many municipalities around the province. His vision of cycling doesn't focus to simply one type of user: Eric says he sees the opportunity for cycling to grow as a whole whenever two wheels and human power are involved! When he's not riding bikes, Eric can be found in mountains where the snow is deep. + Follow Eric's Blog

David Mills, Alberta Regional Coordinator

David has been riding off-road since the mid-80s, with stints as a racer, race organizer, coach and official in the 90s.  After enjoying the fruits of other people's labour for far too long, he started building trail with the Calgary Mountain Bike Alliance in 2008.  One thing led to another, and he was eventually tricked into co-leading the CMBA in the spring of 2010.  When David isn't designing/building trail or applying the n+1 rule to his collection of bikes, you can find him on the trails of Calgary and area.  He also enjoys a pint at the pub from time to time. + Follow David's Blog

Jason Murray, Ontario Regional Coordinator

Founder of the Durham Mountain Biking Association, Jason has been riding on dirt for over twenty years. During this time he has raced, coached other riders, and was a provincial commissaire. A turning point came when he was asked to sign a petition to keep a popular riding spot in his area open to mountain biking. This lead him to learn the art of trailbuilding, and eventually take on the role as Ontario rep for IMBA Canada. Jason's day job is in information security. When not working, riding, building, or advocating he enjoys spending time with his wife and two daughters. + Follow Jason's Blog

Rachael Raven, Communications Specialist

Rachael writes and creates IMBA Canada Trail News and other IMBA Canada print publications. She is also responsible for managing IMBA Canada's website and social media. Rachael has a degree in journalism from Carleton University. Currently based out of Lindsay, ON, she loves to ride cross-country, cyclo-cross, and knit! + Follow Rachael's Blog

Daniel Scott, Trail Specialist, IMBA Canada

Brought onboard in the spring of 2009, Daniel spearheads IMBA Canada's consulting service, Trail Solutions. Daniel is a graduate of the University of Guelph's School of Landscape Architecture, and holds a certificate in Mountain Bike Operations from Capilano University. His passion for trails and adventure, along with his strong work ethic, solid design background, and dedication to sustainable recreation practices make him an asset to IMBA Canada's expanding team. + Follow Daniel's Blog

Lora Woolner, Executive Director, IMBA Canada

Lora brings a depth of knowledge and experience to the position of Executive Director from advocacy and fundraising to volunteer development and association management. Lora began her involvement with IMBA in the late 90’s when she worked as the Mountain Bike Coordinator for Conservation Halton in Ontario; a position, which she held for 4 years. In 2002 Lora joined IMBA as part of the Subaru / IMBA Trail Care Crew where she and her husband Mark Schmidt lead more than 75 IMBA Trailbuilding Schools. After 3 years of traveling around North America, Lora and Mark took their passion for trails back home, where they opened IMBA’s Canadian office in 2004. In addition to improving mountain bike opportunities through the work of IMBA Canada, Lora has experience teaching at Capilano University's Mountain Bike Operations Program, as a lead instructor in the Park and Trail Design and Event Management courses. Lora enjoys mountain biking and running, and spends most of her time exploring the world with her husband and two little girls. She is based out of the IMBA Canada office in Kitchener, Ontario. + Follow Lora's Blog